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    Get High on Skincare with This Wonder Ingredient




    It is no secret that every now and then some new ingredient takes the beauty industry by storm and ends up being used in every skincare and makeup item by practically every big brand worth its money. While the past couple of years belonged to rosehip oil and chia seed, this is clearly the year of CBD. As expected, CBD is being claimed as the new wonder ingredient that will fight off all your skin problems. It is being used by famous skincare lines as well as makeup brands. What’s more, new brands have been launched solely with CBD as its major ingredient, making CBD a billion-dollar industry in the US. Add celebrity endorsements, and it is well on its way to becoming a juggernaut.
    CBD, short for cannabidiol, is one of over 80 compounds called cannabinoids extracted from the cannabis sativa plant. It is proven to be low on THC strains, which is essentially the component of cannabis that gets you high. Following this discovery, CBD was legalised and has been found to have multiple health and skin benefits. CBD is rich in vitamins A, D, and E, and essential fatty acids. It also has great anti-inflammation properties. The discovery of these properties post legalisation is what removed the stigma around CBD and made people view it as a super ingredient instead of a stoner’s indulgence.
    How does CBD work?
    CBD works both when ingested orally as well as applied topically.
    When taken orally, CBD increases our body’s natural level of “bliss molecule” or endocannabinoid. It creates anti-inflammatory effects in your body and brain, as well as finds use in controlling treatment-resistant epilepsy.
    When applied topically, CBD works very well to reduce inflammation as well as relieve pain. Of this reason it is being widely used in pain medication.
    Now let us answer the question you have since a long time: what does it do for beauty purposes? Turns out, CBD can go a long way in treating dry skin, psoriasis, and eczema, and explains why brands are making a beeline to use this in their moisturisers. Some dermatologists are even hopeful about its usage in acne control, following a study that proved CBD helps suppress breakouts by regulating oil production of the sebaceous glands. With the combination of its oil-regulating and anti-inflammatory properties., it may well be the perfectly efficient yet mild ingredient to cure acne, which will be a welcome break for people whose skin don’t seem to react well to strong ingredients like retinoids and benzoyl peroxide.
    With further research being made on the properties of this woder-herb, we can’t wait to stock up our beauty shelves with new CBD-infused products.